You Need Crowdsourcing and Aggregation in Your Life


Crowdsourcing and aggregation are two key functions for the modern distribution of real-time content within the online news industry. If utilized properly, each in their own right are very powerful methods for processing and delivering your interests in a clean and concise manner on information networks like Twitter, Flipboard and Sulia.  In order to maximize the potential for how you follow the issues you enjoy hearing about, both must be embraced and utilized to supercharge your knowledge of online news.


You should know that visiting particular websites in order to update yourself about a specific topic is almost essentially a waste of time – that is unless wasting time was your primary goal. Webpage surfing is inefficient, time consuming and runs the risk that you may not actually find what you were looking for. Additionally, you may actually forget what you were seeking out in the first place!  These days, one article or one opinion is not enough, especially when you’re making a concerted effort to find information on the topics you care about most. To change this you need to begin tapping into certain methods for best using methods of crowdsourcing to target your precise interests online.


If you are looking to expand the scope of your specific interests, it is essential that you use Twitter to digest news and content outlets on the topic itself in order to hear from a multitude of diverse sources. You also should also be listening to the content creators and influencers who are evolving and analyzing the topic online.  By consuming online news by the bulk you will give yourself the liberty to see the news from a much wider angle, thus giving you an expansive view of what is actually going in a much faster manner. Crowdsourcing your news will give you an excellent opportunity to becoming more open minded and most importantly, better informed on the topics you enjoy.


To begin, join Twitter and becoming an active listener on the social network. In particular, Twitter houses a massive spectrum of voices that will inform you and provide short and concise perspectives on the exact topics that you enjoy hearing about.  Take note that having to seek out the right voices on Twitter is often a tedious and long process. The real question is; who should you be listening to? To answer this question, you should utilize the knowledge of the crowd and outsource your search to others whom have already identified and categorized influencers on the platform that are the most relevant to follow.


Start by following the main influencers (In tech, see Robert Scoble) in the field of your interest and begin looking at aggregated lists that they have been added to on their profile.  Through the crowdsourced knowledge of others, you can subscribe to topic specific aggregated lists that will give you the most added value. Chances are that if they are influential enough in their specific field, they will have already been listed and included into an aggregated list. By subscribing to lists, you will instantly transform your Twitter account into a powerful tool for content consumption within the areas that you are most interested in hearing about.


Similarly, start using Flipboard on your mobile devices. Flipboard is an absolute game-changer for consuming content because it consolidates and presents content in an efficient and spartan manner. Within the app, you can begin following excellent curated channels such as Tech, Entrepreneurship, Film, and Travel in order to gain a fluid look into the specialized fields of your choice. Each of the aforementioned channels impressively displays published content and from dozens upon dozens of reputable individuals and news outlets.  Simply put, Flipboard is the closest embodiment to what the modern newspaper should look like and it has revolutionized how the public consumes content today.


Though if you are not new to these platforms, surely you will agree that both Twitter and Flipboard are excellent (if not obvious) platforms for thoughtfully curating a dynamic newsfeed filled with your interests. But you may not know that they are not alone in the field. Sulia, a lesser known and newer endeavor than the aforementioned platforms, just might possess enough of the right ingredients to potentially be good enough to be considered in the same class.


Sulia is a crowdsourced and aggregated social network platform that organizes tweets and tweeters into real-time topic streams. As a user you can choose the precise topics that you want to listen to and then the platform feeds content from publishers in your area of interest onto your own personally curated Sulia newsfeed.  Then you have the ability to interact and discuss the content with other users whom are also following the same interest. Sulia’s mission is a brilliant spin on both Twitter and Flipboard, while not competing with either because its content comes directly from them both. Sulia’s niche has enormous potential for presenting to you the option for focused content and allowing you to engage in a global discussion around the topic. While it will not replace Twitter and Flipboard, Sulia brilliantly embodies the evolution of the market and its furthest exploration by combining a real-time content stream with nichified discussions longer than 140 characters.


With information dynamos like Twitter, Flipboard, and the emerging Sulia, never before have you been more capable of being empowered for expanding your daily knowledge of the things you enjoy hearing about most.  Since both news outlets and individuals are constantly pushing out content to the world, all you have to do is just tap into the right pipelines in order to reap the benefits of the exact information stream you desire. These days it’s a shame to just be an intermittent fan of your interests. With platforms like Twitter, Flipboard and Sulia being fully customizable and always updated, there’s really no reason why you shouldn’t be informed.


In a bigger sense, it would be wrong to say that all three are better or have replaced newspapers. In fact, yes, the old concept of printed journalism has changed drastically. But what we have instead are newspapers and content creators redefining themselves in the digital age by making themselves much more dynamic and visable through the public’s crowdsourcing of their content and their aggregated inclusion within the discussions of the niche itself. Today, it never been easier to follow, and discover anew, the topics, issues and news that matter to you most.

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Brian Blondy

About the Author: Brian Blondy

Brian has earned two degrees, a BA in Counter-Terrorism from the IDC Herzliya and an MA in Stress and Crisis Studies from Tel Aviv University. Since 2009, Brian has written for The Jerusalem Post’s arts and entertainment section covering cultural topics. Most recently he worked as a Legacy Heritage Fellow defending Israel’s image online, and developed creative social media campaigns for Brian is self-described as tenacious and aims to bring 100% creative dopeness to everything that he does online. You can follow him on Twitter @bblondy325

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