Browsing articles from "July, 2011"

Post written by Joanna Ezekiel This weekend Instagram went insane. I mean insane even for an app that gained 5 million users in just 8 months. Why? Justin Bieber opened an account, posted a photo of some traffic… and things went crazy. He got 1,700 followers in an hour. People going crazy for Instagram is nothing […]

Post written by Shahar Goldfinger In the social media industry we have a well known phrase that’s been used so often it’s become sort of a cliché. The most common version is this: “It’s not the number of people you have on your page, it’s the amount of engagement that matters.”  While this point could be […]

I had the pleasure of meeting up with Gary Vaynerchuk just a few weeks ago when he was in Israel. Here’s his (almost) full speech at the event McCann Erickson held in Tel Aviv. I am always amazed at how blunt and real Gary can be. Gary told the audience that they were doing all […]

For the last few days I’ve been checking out Google+ and I must say I am quite impressed with the interface, real time updates, and of course the circles. When you go into the platform, you almost need to double-check that you’re on Google+ and not Facebook as the interface looks very similar. But has […]