Social Media Marketing, Planning and Strategy
Blonde 2.0 will help you engage with your customers, potential customers, power users and bloggers on Facebook, Twitter, LinkedIn, YouTube and other relevant social networks while creating effective online buzz for your brand.
Blonde 2.0 creates a customized strategic work plan for each client, focused on its goals and the best social means to achieve those aims. We manage your social profiles on a daily basis, build and design landing pages, execute strategic creative campaigns that will maximize your brand awareness and develop applications that will continuously create a conversation around your brand while building strong relationships with your consumers/users. We utilize our large distribution network to spread your message in the best manner possible.
Bloggers Outreach/ New Media PR
Even if you have a great product, you still need a solid PR strategy and strong relationships with bloggers in top tier blogs in order to get the right sort of coverage. Blonde 2.0 has an extensive global network of top and niche bloggers that it has formed relationships with throughout the years and will make sure that your brand gets the coverage it deserves. We will map out the relevant top and niche bloggers to approach and send them information about your product. We will create your unique pitch, use our personal connections with bloggers, create the blogger kits (i.e. press releases) as well as follow up with them and make sure that your story gets maximum coverage in the blogosphere. These posts will in turn, increase your ranking on Google, strengthen your SEO and increase your efficiency in receiving funding, if needed. We will then promote these blog posts all over the Web increasing their exposure even further.
Smartphone Applications Marketing
Blonde 2.0 specializes in launching Smartphone (iPhone, Android) applications effectively. We have a great deal of experience in marketing various types of applications to different markets. We will make sure that your application launches successfully and gets the coverage it deserves in all the top tier tech, Apple and Android blogs. We will also build and grow your brand’s communities within the social networks, building communities of strong and loyal supporters of your brand. In this manner, we will make sure that there’s maximum buzz surrounding your brand at all times.
Blog Creation, Writing and Promotion of Content
Blonde 2.0 has the extensive experience that is necessary to make your company blog into a vibrant, dynamic outlet of your company’s marketing agenda. We can either advise on strategy and what content should be written about in order to achieve your brand’s goals. Alternatively we can also write the content ourselves. In either case, we will make the blog a valuable source of information for readers. We will also make sure to promote your blog all over the Web in all the relevant channels where your target audience can be found. In this manner we will gain valuable traffic and SEO boosts from your popular content getting re-blogged and linked to.
Website/Product Enhancement
Blonde 2.0 will advise you on what features and functionality would make your Website/product more social and maximize its virality. We will also assist you with your messaging and help you create the best, most engaging consumer experience possible on the Web and beyond.
Facebook Apps Development
Blonde 2.0 develops Facebook applications that help you extend the offering of your brand and provide value for your customers/users whether the application may be for a short term purpose (i.e. Facebook campaign) or a long term purpose (i.e. your final product). We plan, develop, design, launch and market innovative Facebook applications, helping you maximize the application to its full potential.
Management of Facebook Advertising
Due to our expertise in managing media campaigns on Facebook, Blonde 2.0 will be able to optimize your brand’s advertising on the world’s most popular social network, making sure it’s as effective as can be and targeted exactly to the audience that you desire.
Recruitment 2.0
Social networks have replaced job boards and companies looking for skilled, savvy employees now have a plethora of options for recruitment online. Recruiting through social networks allows unprecedented reach in terms of potential employees and amount of information available on each candidate, with the added bonus of being one of the most cost-effective recruitment tools around. We have the experience to guide you through the recruitment process on social networks and make sure you get the most out of this incredibly powerful recruitment tool.
Branding, Positioning and Brand Monitoring
Blonde 2.0 will help you differentiate your brand, make your messaging unique, research your competitive market and gear up to launch your product successfully. We will create your site texts, assist you with picking your slogan and logo. After launch, we will monitor your brand in the social sphere and make sure that when someone Googles your brand’s name, the results they find are the ones that you want them to see. We will monitor your brand and product names in blogs and social networks, keeping you updated about where the online conversation is taking place and what people are saying. We will also respond appropriately and timely to comments and blog posts while giving you the best reputation for prompt, efficient response.
Business Development
Blonde 2.0 will come up with the ideas to develop your product to its maximum potential. Once coming up with the best business development strategy, Blonde 2.0 will utilize its worldwide network of connections with global corporations and individuals, and assist your company in creating the partnerships necessary to help your business grow further, increase its market share and succeed. One successful partnership, can lead your company a long way.