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	<title>Blonde 2.0&#039;s Blog &#187; social</title>
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	<description>Socializing Brands</description>
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		<title>What Social Feature Are You Missing in Skype?</title>
		<link>https://www.blonde20.com/blog/2010/04/23/what-social-feature-are-you-missing-in-skype/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=what-social-feature-are-you-missing-in-skype</link>
		<comments>https://www.blonde20.com/blog/2010/04/23/what-social-feature-are-you-missing-in-skype/#comments</comments>
		<pubDate>Fri, 23 Apr 2010 10:00:40 +0000</pubDate>
		<dc:creator>Ayelet Noff</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Anat Eshel]]></category>
		<category><![CDATA[Benyamin Shoham]]></category>
		<category><![CDATA[Chatroulette]]></category>
		<category><![CDATA[Doron Sanders]]></category>
		<category><![CDATA[Ilan Yogev]]></category>
		<category><![CDATA[Jesper Åström]]></category>
		<category><![CDATA[Jonathan Ross]]></category>
		<category><![CDATA[Nir Soffer]]></category>
		<category><![CDATA[Oren Todoros]]></category>
		<category><![CDATA[Roy Rubin]]></category>
		<category><![CDATA[skype]]></category>
		<category><![CDATA[Skype Buddy Kits]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Ted Russ]]></category>

		<guid isPermaLink="false">http://www.blonde20.com/blog/?p=3019</guid>
		<description><![CDATA[Last month we launched our Skype contest and announced that we would give out Skype Buddy Kits to the five people who could give us the best answer to the following question: &#8220;What Social Feature Are You Missing in Skype?&#8221; We wanted to share with you some of the best answers we received: 1) Roy Rubin feels that what is missing in Skype is &#8220;better integration with other social media services. Skype should have a much [...]]]></description>
			<content:encoded><![CDATA[<p><a href="https://www.blonde20.com/blog/wp-content/uploads/2010/04/skype4.jpg" rel="lightbox[3019]" title="Skype Buddy Kit"><img class="aligncenter size-medium wp-image-3026" title="Skype Buddy Kit" src="https://www.blonde20.com/blog/wp-content/uploads/2010/04/skype4-225x300.jpg" alt="" width="225" height="300" /></a></p>
<p>Last month we launched our Skype contest and announced that we would give out Skype Buddy Kits to the five people who could give us the best answer to the following question: &#8220;What Social Feature Are You Missing in Skype?&#8221; We wanted to share with you some of the best answers we received:</p>
<p>1) Roy Rubin feels that what is missing in Skype is &#8220;better integration with other social media services. Skype should have a much stronger user&#8217;s profile page, with links to twitter and FB for example.&#8221;</p>
<p>2) Anat Eshel wishes there was Skype share &#8211; the abillity to share part of the chat on social networks, such as facebook or twitter.</p>
<p>3) Doron Sanders suggests that Skype add a Chatroulette feature that will allow you to talk to random people on Camera.</p>
<p>4) Ilan Yogev simply wants a &#8220;e-hugging&#8221; feature.</p>
<p>5) Oren Todoros would love if Skype had a &#8220;Record and Podcast It&#8221; button. He wants a feature that would allow him to record the conversation (video or voice) and enable him to publish it straight to his blog, hassle free.</p>
<p>6) Benyamin Shoham would like to be able to add his friends from other IM services to skype: Import friends from Gtalk, Facebook chat, twitter etc. and show which of his contacts has skype.</p>
<p>7) Ted Russ suggests: &#8220;I&#8217;d love for selected people to be able to message me on Skype and have it sent to my mobile phone.&#8221;</p>
<p><span style="font-weight: normal;"><span style="text-decoration: none;">8 ) Jesper Åström adds: </span></span><span style="font-weight: normal;"> &#8220;I am missing the feature of &#8220;Person x is currently talking to person y&#8221;. I would like to have a &#8220;Join this conversation&#8221; button and a &#8220;Private conversation&#8221; button for those convos that aren&#8217;t open. Perhaps a bit intrusive, but highly social. That way people would &#8220;hang&#8221; on Skype for longer periods of time, just random&#8230;&#8221;</span></p>
<p>9) Nir Soffer would love to be able to preselect certain groups (Friends, Family, Work, etc.) and have the capability to assign different statuses to each group (busy to work, invisible to family, online to friends), assign different forwarding numbers to each group (have a work phone, family phone, etc.) and assign a different SkypeIn number for each group. He would also love to be able message the entire group.</p>
<p>10) Skype&#8217;s lack of integration with other social networks was the most popular answer. As Jonathan Ross comically expressed: &#8220;There are times u just want to be able to see all your evil henchmen and collaborate via video on your latest project for world domination, (or is that antisocial media?) It would make it infinitely easier if Skype connected my Twitter contacts/ friends/ followers.&#8221;</p>
<p>We enjoyed reading all your creative answers and will make sure to deliver this feedback to Skype. You might just see some of these ideas integrated in Skype&#8217;s next version.</p>
<p>So with no further ado, the winners of our contest are&#8230;..(drumroll):</p>
<p>1) Doron Sanders</p>
<p>2) Jonathan Ross</p>
<p>3) Ilan Yogev</p>
<p>4) Oren Todoros</p>
<p>5) Jesper Åström</p>
<p>Congratz to the winners! Thanks to everyone who participated from Buddy, Skype and the Blonde 2.0 Team.</p>
<p>I will contact the 5 winners via Facebook and get your shipping details so that I can get Buddy on his way to you.</p>
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		<slash:comments>7</slash:comments>
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		<title>Foursquare: Make The City Your Playground</title>
		<link>https://www.blonde20.com/blog/2009/11/09/foursquare-make-the-city-your-playground/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=foursquare-make-the-city-your-playground</link>
		<comments>https://www.blonde20.com/blog/2009/11/09/foursquare-make-the-city-your-playground/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 17:10:12 +0000</pubDate>
		<dc:creator>Ayelet Noff</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Dennis Crowley]]></category>
		<category><![CDATA[foursquare]]></category>
		<category><![CDATA[GPS]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[local based service]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[network]]></category>
		<category><![CDATA[recommendation]]></category>
		<category><![CDATA[social]]></category>

		<guid isPermaLink="false">http://www.blonde20.com/blog/?p=2001</guid>
		<description><![CDATA[(Guest Post by Ilan Peer) Since I don&#8217;t have an iPhone, it rarely happens that I update my location status, or tweeting where i hang out. To top this all off, I don&#8217;t even fully utilize this cool app that I&#8217;m writing about! Since it really caught my attention, I wanted to share my thoughts on foursquare &#8211; an application that allows you explore your city &#8211; has unlocked a certain code for location based service [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone" title="foursquare " src="http://foursquare.com/img/press/foursquare_logo_boy.png" alt="" width="343" height="140" /></p>
<p>(Guest Post by <a title="twitter profile" href="http://twitter.com/ilan_peer" target="_blank">Ilan Peer</a>)</p>
<p>Since I don&#8217;t have an iPhone, it rarely happens that I update my location status, or tweeting where i hang out. To top this all off, I don&#8217;t even fully utilize this cool app that I&#8217;m writing about! Since it really caught my attention, I wanted to share my thoughts on <a title="foursquare.com" href="http://foursquare.com" target="_self">foursquare</a> &#8211; an application that allows you explore your city &#8211; has unlocked a certain code for location based service engagement and positively affected income of many local businesses.</p>
<p>An interesting fact about foursquare is that one of their Founders, <a title="twitter profile" href="http://twitter.com/dens" target="_blank">Dennis Crowley</a>, is a also the former Founder of <a title="wikipedia" href="http://en.wikipedia.org/wiki/Dodgeball_%28service%29" target="_blank">Dodgeball</a> &#8211; another location-based social network that was acquired by Google (can you see the pattern here?). I once read that Dennis was a student of <a title="google Clay+Shirky" href="http://www.google.co.il/search?q=Clay+Shirky" target="_blank">Clay Shirky</a> &#8211; which makes his background very credible. Foursquare started with 12 cities and have already reached 53!</p>
<p style="text-align: center;"><img class="aligncenter size-medium wp-image-2012" title="foursquare vancouver " src="https://www.blonde20.com/blog/wp-content/uploads/2009/11/3894448434_4376f866e9-300x252.jpg" alt="3894448434_4376f866e9" width="300" height="252" /></p>
<p>The simplicity of the foursquare game is amazing. People &#8220;tag&#8221; places and venues to get points and badges that will place them in a higher social graph. Meanwhile, local businesses enjoy the uprising of visits to their establishments. The latter part may sponsor a free drink or snack for <em>the mayors</em> (user with most visits to their venue). It is easy to see how this service is addicting when distinguished members of the high-tech industry <a title="Twitter Search" href="http://search.twitter.com/search?q=source%3Afoursquare+mayor+fredwilson" target="_blank">Tweet about their mayorship</a>.</p>
<p>Here is the foursquare <a title="Sign your venue up for foursquare specials" href="http://spreadsheets.google.com/viewform?hl=en&amp;formkey=dGpIS0R2U3YwXzVSczhYRFpyakVfSHc6MA" target="_blank">business plan</a> and it&#8217;s simple: there are about <a title="list of venues" href="http://foursquare.com/businesses/" target="_blank">150 venues</a> offering <em>mayor specials</em> (treats exclusively for top visitors).</p>
<p>The game is based on a social network of recommendations. Whether it&#8217;s a new pub, a special dish or friends&#8217; based recommendation, there are 3 advantages that you can benefit from:</p>
<p>1. Find Your Friends &#8211; if not, what the heck are we all doing in facebook??</p>
<p>2. Points and Badges &#8211; getting recognition, free drinks and nachos!</p>
<p>3. Explore the City &#8211; as they put it: &#8220;<em>Think less &#8216;the food here is top notch!&#8217; and more &#8216;Go here, do this&#8217; &#8220;</em></p>
<p>These tags and friending-up people are very common these days: follows, lists, groups and fan pages &#8211; all these &#8220;sort us up.&#8221;</p>
<p>It is like when Twitter came up with lists. I think Twitter is in need for people to sort and list the huge directory of people in their data base. As far as foursquare goes, us users will probably turn to little Yellow Page agents, going places, tagging and passing info on to as personal tips (hence the friends layer: the WOM effect).</p>
<p>I&#8217;m <a title="my foursquare profile" href="http://foursquare.com/user/-19788">very close</a>, yet still far from using foursquare since they have not hit Tel-Aviv yet. When foursquare does decide to <a title="tweet of time" href="http://twitter.com/foursquare/statuses/5465507243" target="_blank">hit tel aviv</a>, i bet you&#8217;ll see me running the streets looking to tag new venues and becoming the mayor of my favorite diners.</p>
<p>Until then, I&#8217;ll give it a try with the Israeli new site called <a title="beta site - iPhone app soon" href="http://www.cuin.co.il">CUin.co.il</a> which allows users to look up their friends from Facebook (via Facebook connect) and see where they have checked in.</p>
<p><strong>Update:</strong><br />
Foursquare announced they will open their service for Tel Aviv city in the next few days<br />
<strong><a href="http://net.nana10.co.il/Article/?ArticleID=679040">Article at Nana10.co.il</a> [in hebrew]</strong></p>
<p>And a presentation by Dennis Crowley at <a href="http://www.mobilemonday.nl/talks/dennis-crowley-foursquare/">Mobile Monday Amsterdam</a>:</p>
<p><embed src="http://blip.tv/play/g6Ukga_lYAI" type="application/x-shockwave-flash" width="480" height="299" allowscriptaccess="always" allowfullscreen="true"></embed></p>
<p>photo by: the lovely <a title="miss604 aka Rebecca Bollwitt" href="http://www.flickr.com/people/miss604/">miss604</a></p>
<p><span style="color: #888888;">Ilan Peer is the Advertising and Marketing Manager <a title="Blonde 2.0 Team" href="http://www.blonde20.com/our_team">at Blonde 2.0</a></span></p>
<p><span style="color: #888888;">He is a veteran in the Israeli interactive industry. He&#8217;s experienced in creative, design, UI, account managing and media buying. Technology is his fetish. He&#8217;s an early adaptor and a gadget freak.</span></p>
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		<slash:comments>7</slash:comments>
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