Brands today have the incredible opportunity of interacting with consumers on the #1 social network in the world – Facebook – and creating relationships with them that are long lasting, personal and relevant. Companies today no longer control their own brand, the power has shifted to the masses. It is the public’s desire and feedback that will decide the brand’s fate in the end. Therefore it is clearly apparent that Facebook must play a major [...]

For anyone who hasn’t seen it yet, my new Blonde 2.0 website is up so check it out! Read up about me and get to know the real Blonde 2.0 a little bit better, from my point of view and from others point of view in what they say about me. Look at our services page which displays all the services we specialize in, such as website/product enhancement, exposure in the blogosphere, branding and positioning, social [...]

I just came back from Internet Week NYC and I will be posting various interesting videos I took there in the next couple of days. While there, I had the pleasure of meeting the fabulous Jolie O’Dell from Read Write Web. We discussed the value of using social media marketing for brands and the extraordinary viral effects of a simple tweet or Facebook post. We talked about the ease of measuring social media campaigns plus [...]

The sweet, calming voice and gentle, nerdy humor of NPR radio is like home to me, like it is to a lot of people. I remember those comfy moments, driving around and listening to ‘All Things Considered.’ I’m guessing it’s the same way kids felt in the 50′s when their favorite radio personalities graced the airwaves. NPR know how to tell a story, and tell it well, so it is no surprise that they are [...]