A Case-Study In A Startup’s Fight For Differentiation Using Social Media

This post was originally featured on The Next Web. For those of you who haven’t yet heard of MMA, it probably sounds like some form of fancy business degree from the Wharton school of business – But for those of you who count themselves among the fighting aficionados of the 21st century, you must know that MMA stands for “Mixed Martial Arts”; the global phenomenon that combines such sports as Boxing, Kickboxing, Wrestling and Jujitsu, [...]