Guest Post written by Ahuvah Berger Ayelet sent me this powerpoint presentation and I felt strongly that the readers of our blog must take a look at it. i know we are all sick and tired of hearing the words “social media” but we all know that the internet is *all about* being social. The user statistics are staggering and growing. If you find the language a bit offensive I apologize.. What the F**K is [...]

Guest Post written by Ahuvah Berger Everywhere you turn you hear the words social media, user generated content, Twitter, Facebook, Digg, etc but the real question remains – what is the purpose of social media? How can companies leverage these tools to engage and monitor their brands online? We have watched an evolution occur on the internet- from a period of time when there was a distinctive line between the content creators and the content [...]