Never miss a Beat with Beck's iPhone App: Gig Finder

(Disclosure Blonde 2.0 has cooperated together with Beck’s on this project) When done properly, a branded iPhone app can achieve brand international exposure for relatively little investment. However, if not done properly, the brand will suffer from bad criticism and the money will go to waste. Take for example – the useless iPhone application made by Taco Bell. This application had the potential to be very cool, giving redeemable  coupons and a location-aware store finder; [...]