Post written by Kevin Swaine Last week Facebook announced another set of changes to the popular social network. In a surprise move, one of those changes gave the power back to the Facebook user to monitor what photos are tagged of him or her. As most people are trying to ensure that their parents don’t see pictures of them lying on the ground outside a club, passed out due to the drinking of their own [...]

Post written by Joanna Ezekiel I’m a pretty organized person. I love lists. I love them even more when they’re color coordinated. I used to have a little book that I carried around with me with notes from different phone calls I had with various bureaucratic offices, shopping lists, opening times of places I needed to go, and other vaguely useful pieces of information. I don’t have that little book anymore. Instead, I have Evernote. [...]

Post written by Shahar Goldfinger Yesterday a friend took a picture of me and two other friends sitting together at a coffee shop with all our heads buried in our smartphones. When he was asked why he did this he yelled “This is what these <expletive deleted> phones are making us! We don’t communicate anymore! Every morning before I wash my face I check my phone! It’s not normal!” That got me thinking, is technology [...]

Post written by Jonah Balfour Not too long I opened Twitter, well Hootsuite to be precise, to find the following sponsored tweet at the top of my feed. “We screwed up and we’re sorry.” It’s not every day you see a tweet like that, let alone one that a company paid for. Yet, this tweet is perhaps one of the best investments Airbnb could have made. It serves to me as proof that when you [...]

Post written by Kevin Swaine It is commonly accepted that football or soccer (depending on where you are from) is the most watched and followed sport in the world. Soccer posters are plastered to every young (and not so young) soccer fan’s bedroom wall and in days gone by, fans actually mingled with their favorite players on a regular basis.  Back in the late 70’s Sir Alex Ferguson famously owned a pub in Glasgow, aptly [...]

Post written by Joanna Ezekiel This weekend Instagram went insane. I mean insane even for an app that gained 5 million users in just 8 months. Why? Justin Bieber opened an account, posted a photo of some traffic… and things went crazy. He got 1,700 followers in an hour. People going crazy for Instagram is nothing new. Nearly 860,000 photographs are posted to the app each day. Instagram users have already shared over 100 million photos [...]

Post written by Shahar Goldfinger In the social media industry we have a well known phrase that’s been used so often it’s become sort of a cliché. The most common version is this: “It’s not the number of people you have on your page, it’s the amount of engagement that matters.”  While this point could be debated (but I won’t do it in this post) everyone agrees that engagement is the key to the future of [...]

I had the pleasure of meeting up with Gary Vaynerchuk just a few weeks ago when he was in Israel. Here’s his (almost) full speech at the event McCann Erickson held in Tel Aviv. I am always amazed at how blunt and real Gary can be. Gary told the audience that they were doing all the wrong things in marketing their brands; That they were marketing in 2011 as if it was now 2005; That [...]

For the last few days I’ve been checking out Google+ and I must say I am quite impressed with the interface, real time updates, and of course the circles. When you go into the platform, you almost need to double-check that you’re on Google+ and not Facebook as the interface looks very similar. But has a lot of cool funky additions as well which I will go into more in detail below. So here are [...]

Last Thursday night a whole bunch of very VERY cool people came out to the Garage Geeks including Jimmy Wales, founder of Wikipedia, Stanley Fischer, the Governor of the Bank of Israel, his son David Fischer, VP of Advertising and Global Operations at Facebook, as well as Robert Stephens, CTO of Best Buy and founder of The Geek Squad, Martin Varsavsky, Founder of Fon and a few others. These honorable guests came out to Israel [...]