7
2009
Yaniv Golan Calls Twitter "The 140-characters Netscape"
Yesterday I attended Jeff Pulver‘s 140 Conference in Tel Aviv. I really enjoyed @thekotel‘s presentation which unfortunately I didn’t film but go to the twitter profile and check it out. Alon Nir is doing a remarkable job there.
The lecture I enjoyed in particular was Yaniv Golan’s (CTO of Yedda) “The 140-characters Netscape” where he stated:
“I believe that in 2 years the Twitter brand will be in the same position as the Netscape brand is in now: Twitter will be credited with starting the revolution, and paving the road for followers (pun intended). But at the same time, it will be pushed into a minor position in the market with other players taking the lead (or, as is the case with Netscape, will no longer exist).”
It’s an interesting position and definitely a realistic one. What do you think? Do you see each of the big players creating their own twitter-like services? Do you believe like Yaniv that twitter should switch to a wordpress type model? Check out the video below.
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About the Author: Ayelet Noff
Ayelet Noff has over twelve years of experience marketing companies from various industries. She has been involved in the social media world before the term social media even existed. Ayelet opened Blonde 2.0 back in 2006. Before this, she was ICQ’s Marketing Manager for four years and also held various executive marketing positions in different startups. She is also a top blogger and currently writes for three different blogs: The Blonde 2.0 blog, The Next Web, and Socialmedia.biz. She holds an MBA degree from Tel Aviv University, and a BA in Politics from Brandeis University.
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Thanks Ayelet
I saw it as well and I think he was too pessimistic. His view was very bipolar where it can either become a giant or die like netscape and luckily life has some surprises in its basket to make sure we don't all become fortune tellers.
Dudu
Obviously, I am not a fortune teller, and if there is one thing you can always count on, it's surprises
However, to make things even worse, my view isn't even bipolar, it's uni-polar – I don't think Twitter will survive by becoming a giant.
I see a chance for Twitter to be around long term if it becomes the leader in establishing open standards that enable interoperability with its competitors. And no, this is not an oxymoron.
Based on observing the (admittedly somewhat short) history of the net, I don't think Twitter can survive long term if they insist on becoming the one and only funnel.
I think it's only possible if other players provide some wicked differentiation or specialization.
Not necessarily.
Twitter has an impressive but still limited reach at this point – a few tens of millions, depending on who's counting and how.
If a competing microblogging platform could end up being installed as the default on all Nokia phones, or – more likely – Googlephones – it could surpass Twitter in reach even if it was an inferior service.
Obviously, I am not a fortune teller, and if there is one thing you can always count on, it's surprises
However, to make things even worse, my view isn't even bipolar, it's uni-polar – I don't think Twitter will survive by becoming a giant.
I see a chance for Twitter to be around long term if it becomes the leader in establishing open standards that enable interoperability with its competitors. And no, this is not an oxymoron.
Based on observing the (admittedly somewhat short) history of the net, I don't think Twitter can survive long term if they insist on becoming the one and only funnel.
Not necessarily.
Twitter has an impressive but still limited reach at this point – a few tens of millions, depending on who's counting and how.
If a competing microblogging platform could end up being installed as the default on all Nokia phones, or – more likely – Googlephones – it could surpass Twitter in reach even if it was an inferior service.
nice to see israeli's people like yaniv leading new ideas in the world!