Mar
2
2009

plaYce is Making the World a Playground for Gamers

Hard core gamers looking to play quick-engagement games on the Web face a problem. Due to the fact that they are used to the superior game play and graphics of high-end console games, quick-engagement games seem flat, bland and uninteresting. The majority of the current quick-engagement games simply don’t cut it for real gamers.  plaYce is changing all of this.

plaYce provides a virtual world, where gamers can play 3D quick-engagement games with their online friends. Getting started is simple, all you need to do is install the plaYce player once (a browser plug-in).  Once the player is installed, you can stream high-end games without having to wait for a download, installation or set up. Just enter the game arena and you’ll be playing in under a minute.

Since plaYce’s 3D world mirrors the real world, plaYce games take place in real locations.  Imagine race car games through the streets of Hong Kong or first-person-shooters in Manhattan.  Their first game, a 3D Tower Defense game called Downtown Defender takes place on the streets of San Francisco. Games in New York and Hong Kong are soon to come.

In addition to providing a superior experience for gamers, plaYce offers game developers the unique opportunity of Game-Platform-as-a-Service. This service will allow game developers to create games in any city of their choosing within plaYce’s 3D world and use plaYce’s API and advanced 3D development tools to build their game within this world. plaYce will provide hosting, marketing, user acquisition, game analytics and monetization infrastructure. This service can save developers between 50–70% of their development costs, allowing them to create more games of higher quality in a fraction of the time.

plaYce will also bring a social element to their games. Users can link to friends from existing social networks and play games together in locations from around the globe. This is the first time that a social, console-quality game with impressive graphics has been available on the Web with no download necessary.

plaYce is introducing the gaming world to a whole new concept—casual games for real gamers. plaYce recreates the world as a playground with a high quality, 3D platform that simply redefines quick-engagement gaming.

Sound like fun?  plaYce is launching shortly, but I’ve got 300 invites for Blonde 2.0 readers to the private beta.  Want an invitation? Click here.

For a taste of the action, watch the video below.

 

 

Ayelet Noff

About the Author: Ayelet Noff

Ayelet Noff has over twelve years of experience marketing companies from various industries. She has been involved in the social media world before the term social media even existed. Ayelet opened Blonde 2.0 back in 2006. Before this, she was ICQ’s Marketing Manager for four years and also held various executive marketing positions in different startups. She is also a top blogger and currently writes for three different blogs: The Blonde 2.0 blog, The Next Web, and Socialmedia.biz. She holds an MBA degree from Tel Aviv University, and a BA in Politics from Brandeis University.

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