5
2009
SimilarWeb: Your Content Discovery Tool
The Internet is rapidly growing– there are new sites and content being introduced constantly. SimilarWeb is making it easy for users to discover new content without having to search around for it. The SimilarWeb smart browser add-on shows you related content as you surf the Web so you can easily discover similar sites and content without needing to search for them, thereby enhancing your surfing experience. The add-on is currently available for Firefox users and is set to launch for Internet Explorer users as well this week.
I had the opportunity to talk to the guys from SimilarWeb last week at SeedCamp in Tel Aviv. They told me a little bit about what SimilarWeb does, about their experience at Seedcamp and about their revenue model. SimilarWeb has three sources of revenue– targeted advertising, affiliate revenues and search engine profit share.
Here is SimilarWeb’s promotional video:
About the Author: Ayelet Noff
Ayelet Noff has over twelve years of experience marketing companies from various industries. She has been involved in the social media world before the term social media even existed. Ayelet opened Blonde 2.0 back in 2006. Before this, she was ICQ’s Marketing Manager for four years and also held various executive marketing positions in different startups. She is also a top blogger and currently writes for three different blogs: The Blonde 2.0 blog, The Next Web, and Socialmedia.biz. She holds an MBA degree from Tel Aviv University, and a BA in Politics from Brandeis University.
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