11
2008
A Talk About IBM's Social Software Technologies
Here’s an interview I conducted with Jeff Schick, Vice President of Social Software at IBM. In the video, Jeff discusses IBM’s social software allowing easier connection and collaboration between individuals such as Lotus Connections, the differences between the Web 1.0 and Web 2.0 eras, the security problems of social sites like Facebook, and what social tools we can expect to see from IBM in the future.
About the Author: Ayelet Noff
Ayelet Noff has over twelve years of experience marketing companies from various industries. She has been involved in the social media world before the term social media even existed. Ayelet opened Blonde 2.0 back in 2006. Before this, she was ICQ’s Marketing Manager for four years and also held various executive marketing positions in different startups. She is also a top blogger and currently writes for three different blogs: The Blonde 2.0 blog, The Next Web, and Socialmedia.biz. She holds an MBA degree from Tel Aviv University, and a BA in Politics from Brandeis University.
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Great post. A worthwhile read!