Jun
19
2008

fring Releases Open API to Enable New Mobile VoIP Apps [Israel Media Tour]

Tel-Aviv based fring announced that they are releasing their API, allowing third-party developers the opportunity to develop new applications called fring Add-ons for the fring community. fring offers peer to peer mobile VOIP and allows users to chat, call, and transfer files from mobile to PC or mobile to mobile, completely free of charge, using the mobile devices’ Wi-Fi connection. The company has a strong managerial team led by Avi Shechter, Co-founder and CEO of fring, who was also the CEO of ICQ in its early days.

In our conversation, Roy Timor-Rousso, fring’s Product Marketing VP pointed out that currently the company is not focusing on earning revenue, but rather on building the fring community and brand. According to fring, they have experienced phenomenal growth since their launch in January 2007 with users in more than 200 countries, growing at more than 100,000 new users each month. fring is available on more than 600 mobile phones and devices, such as Symbian Series 60, Sony Ericsson UIQ, Windows Mobile 5 & 6 and the iPhone. In the past, users complained of a few problems such as a bug causing the deletion of SMS’s, however, Timor-Rousso affirmed that all these bugs had been fixed in the latest version, which came out in late May.fring is currently integrated with Skype, AIM, Twitter, Google Talk, SIP and more, and is working on a Facebook application The-New-Faces-at-Facebook that will be coming out soon. Of course, this will all change with the release of the Open API. There is an iPhone application, unfortunately if you want to use it you’ll have to jailbreak your iPhone.See my interview with Fring below:

 

This post was originally posted June 18th on Mashable.com

 

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Ayelet Noff

About the Author: Ayelet Noff

Ayelet Noff has over twelve years of experience marketing companies from various industries. She has been involved in the social media world before the term social media even existed. Ayelet opened Blonde 2.0 back in 2006. Before this, she was ICQ’s Marketing Manager for four years and also held various executive marketing positions in different startups. She is also a top blogger and currently writes for three different blogs: The Blonde 2.0 blog, The Next Web, and Socialmedia.biz. She holds an MBA degree from Tel Aviv University, and a BA in Politics from Brandeis University.

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14 Comments + Add Comment

  • Interesting post. Thank you.

  • There’s lots of potential in that.

  • [...] along with Ayelet Noff aka Blond2.0 recently embarked on a media tour of Tel Aviv, there was no bypassing fring on this tour and with a [...]

  • [...] read more | digg story [...]

  • As a Fringster for ten months now, this is huge for the company and will allow even more freedom with an already great product. Great interview!

  • I am a symbian developer, How can I get the Fringe APIs so that I can develop my own chat application.

  • I am a symbian developer, How can I get the Fringe APIs so that I can develop my own chat application.

  • There is no doubt that this is really a nice share and i will come back surely to read more. Thanks

  • We are having trouble viewing your webblog with Firefox, it continues to popping up errors.

  • Exactly why is your header spanning the navigation menu? Shouldn’t it be at the very top?

  • Exactly why is your header spanning the navigation menu? Shouldn’t it be at the very top?

  • Exactly why is your header spanning the navigation menu? Shouldn’t it be at the very top?

  • I learn something new on different blogs everyday. It is always refreshing to read articles of other bloggers and learn something from them. Thanks for sharing!

  • Fring is doing the right thing if it want to challenge Skype.

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